PTU Mass Com B.Sc MCAJ Paper 2012 Introduction to Copywriting

PTU Mass Com B.Sc MCAJ Paper 2012 Introduction to Copywriting Punjab Technical University Exam 2012 Introduction to Copywriting Test September and March Question Paper Free Download Punjab Technical University Introduction to Copywriting Question Papers 2012 PTU Mass Com B.Sc MCAJ Question Paper 2012 for all students Previous Year old Past Papers of PTU Mass Com B.Sc MCAJ Paper 2012 Introduction to Copywriting Punjab Technical University September 2012 and March 2012 Exam Mass Com B.Sc MCAJ Sample Model Question Papers Free Download PDF

Introduction to Copywriting

 2. What are different kinds of appeals in advertising’?
3. What are various kinds of outdoor advertisements’?
4. How is advertising different from promotion’?
5. Do you think promote materialism’?
6. What do you mean by display ads?
7. Discuss the concept of advertisement effectiveness ‘?
8. What qualities are needed for a good copy writer ?
9. What role does computer play in advertising 7
10. Discuss the portrayal of women in ads ‘?
11. Discuss the latest trends in print and electronic ads.
12. What is the difference between advertising, publicity and marketing ?
13. To what extent the use of sex appeal in advertising is justified?

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PTU Mass Com B.Sc MCAJ Paper 2012 Introduction to Copywriting


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